From the Internet of Things to ample new apps, technology is revolutionising the way we live. It is changing how we connect with one another, how we discover new things and even how we manage our insurance policies. Consequently, the new normal of insurance is digital: Brands are offering digital experiences that are tailor-fit to what consumers want and when they want it, all while making use of the latest technology.
However, digital transformation requires end-to-end processes, and one of the biggest pitfalls insurers make is thinking that a shiny new mobile app will mask their legacy systems. So ask yourself, what is your company doing to avoid this pitfall?